User Acquisition Specialist, Tel Aviv (April 2024)

vcita, a leading provider of business management solutions, is on the lookout for an experienced and driven Online Acquisition Specialist to join our vibrant marketing team in Tel Aviv. This is a hybrid position, offering the perfect blend of in-office collaboration and remote flexibility.

Why Join vcita? Since 2010, vcita has been at the forefront of empowering small businesses with intuitive, easy-to-use digital tools. From barbers and law firms to fitness trainers, over 100,000 business owners worldwide use vcita to enhance their operations and deliver outstanding client experiences. Our team of over 200 passionate professionals is dedicated to technology, community, and making a tangible difference. We’re committed to fostering a diverse, inclusive workplace where every member feels valued and empowered.

Role Overview: As a User Acquisition Specialist at vcita, you’ll play a critical role in shaping and executing our acquisition strategies. You’ll be entrusted with crafting innovative campaigns, exploring new markets, and optimizing customer journeys using advanced analytics tools. Your work will directly impact vcita’s growth and our mission to support small businesses.

Key Responsibilities:

  • Develop and execute creative campaign strategies across various channels, tailoring efforts to meet vcita’s goals.
  • Conduct research to stay ahead of industry trends and identify growth opportunities.
  • Own campaign performance, actively monitoring and reporting on key metrics.
  • Optimize marketing funnels, ensuring efficient lead conversion rates.
  • Prepare and present detailed reports on acquisition strategies and outcomes.
  • Serve as the company’s expert on Google Analytics 4 (GA4), guiding the use of analytics tools for optimal campaign performance.
  • Foster collaboration with stakeholders and external partners, maintaining open lines of communication.


  • At least 2 years of experience in user acquisition and digital marketing.
  • Strong analytical skills, with proficiency in GA4 and other analytics tools.
  • Exceptional communication abilities, capable of engaging and influencing stakeholders.
  • Demonstrated track record of developing and implementing successful marketing campaigns.
  • Proactive problem-solver with a knack for addressing challenges innovatively.
  • Bachelor’s degree in Marketing or related field preferred.
  • Proficiency in English.
  • Knowledge of Hubspot Marketing Hub is an advantage.

Application Process: If you’re passionate about digital marketing, thrive in fast-paced environments, and are eager to make a meaningful impact, vcita is the place for you. Please send your CV/resume to [email protected] or at